Thendral, from Tamil Nadu, mother of two girls, had been a working mom juggling corporate career and family happily till 2019. A civil Engineer, she did her PG in XIM Bhubaneswar and had a brilliant experience in Tata Steel in various commercial roles for a decade. All the while, she and her family have been practicing a zero waste lifestyle – to start with – for obvious health reasons. They started with preparing their own essentials with locally procured raw materials, reduced consumption of packaged food items with preservatives and cut back on chemical filled personal care items. This also made her realize, to cut down toxins and waste in life, we always need to go an extra mile since good alternatives aren’t readily available at the stretch of hand. So she started working on this social venture to try to make sustainable living easy! Kamarkattu Ecostore has been started off with a vision to make zero-waste zero-tox life possible and affordable in this super fast city life.
What triggered her sustainability journey?
Her personal sustainability mantra:
One sustainable habit that she will never want to let go of:
One sustainable habit that she would love to develop:
What would her advice be to people willing to do more to preserve the planet:
If you are already willing to do more, then congratulations! Start with simple switches, every change counts and the major thing is let us not panic with all the waste falling around. Eco anxiety only puts us down. Let's be hopeful and get mother Earth back to her glory :)
One fact that she would like to tell people about her brand:
Author - team awenest